creative strategy for brands that want to feel like a destination.
hi, i’m jess—
a creative strategist and storyteller helping lifestyle, hospitality, and travel brands sound like themselves—with more clarity, cohesion, and confidence.
after leading content strategy and brand voice development at top wellness companies, i now partner with founders and creative teams to refine their voice, own their story, and connect thoughtfully with their audience.
outside of client work, i write a substack about food, travel, and finding joy in the little things. it’s part journal, part city guide, and fully a labor of love.
ways we can work together—
i work with a small number of thoughtful clients each season—offering clear, creative guidance on voice, storytelling, and content strategy. here’s how we can work together:
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a 1:1 intensive where we refine (or define) your tone of voice, messaging, and brand story—then wrap it up in a custom guide you can actually use.
→ perfect for founders, rebrands, or anyone craving clarity before their next move.
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a collaborative space to help you launch, refine, or reignite your newsletter (or social voice). we’ll clarify your tone, build a cadence, and outline content that feels doable—finally.
→ includes light structure and accountability to get you sharing with confidence.
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a focused 1–2 week sprint to align your message, refresh your content pillars, and plan your next 30–90 days with clarity.
→ ideal for lifestyle, travel, and hospitality brands in need of fresh ideas and strategic grounding.
“jess is the real deal. creative, brilliant, and such a team player. she always brings thoughtful strategies, takes things off my plate, and shows up with grace and clarity. i would hire her again in a heartbeat.”
— ashley neese, author & podcast host
